Back to work2025
BiiTest
A health-tech brand site engineered to translate scientific credibility into consumer trust and conversions.
Overview
BiiTest is a food and gut intolerance testing company that uses Toxic Cell Screening Technology to analyze hair samples across 440+ food items and additives. The brand needed a WordPress presence that communicates complex medical methodology with clarity.
What I Built
A custom WordPress theme that balances medical authority with conversion-focused layouts — clear CTAs, transparent pricing, and a 10-day report turnaround promise as a core trust anchor.
- Bilingual support (TR/EN) with full content localization
- WooCommerce integration for Elite and Platinum test kit purchases
- Structured content sections walking visitors through the hair-sample analysis process
- ISO certification trust signals (17025, 9001, 13485) and dietitian consultation offerings
